Profit Now Podcast
Real flooring business growth tactics, weekly.
61 episodes of tactical conversations on sales, marketing, hiring, pricing and leadership - built for owners who want a more profitable flooring business.
Episode finder
What are you trying to solve in your business?
Tell us in a sentence and we’ll point you to the episodes that tackle it.
What you’ll learn
Built for flooring owners who want to grow profit, not just revenue.
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Pricing & profit
How to price for margin without losing the job.
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Marketing that works
Lead gen, branding and ads built for flooring dealers.
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Hiring & team
Finding, training and keeping A-players in your shop.
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Sales process
In-home selling systems that close more at higher tickets.
Latest episodes
Start with these.
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Episode 12 · 48 min
Marketing Strategies That Are Working Today WITH Thorwell
Flooring marketing is changing fast and AI is giving smaller flooring dealers new ways to compete with bigger companies. Jerry Levinson sits down with Bill Gourgon and Dylan Mucz, Co-Founders and Partners at Thorwell, to break down what actually turns marketing dollars into booked appointments, not
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Episode 11 · 59 min
The 2nd Best Looking Bald Flooring Dealer In Alabama Shared How He Raised His Prices And Closing Rates w/ Jeff Sherer
Today, Jerry talks with Jeff Sherer of Sherer's Flooring in Alabama, a third-generation flooring guy who grew up in the family store and now runs a multi-division business spanning retail flooring, sand-and-finish, and epoxy/decorative concrete with Elite Crete Systems. Jeff gets honest about buying
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Episode 10 · 41 min
Finally A Unique Brand That Truly Gives You The Look And Feel Of Real Wood Without The Real Wood Price With Matthew Runkle
Matt Runkle joins Jerry Levinson to share the journey from flooring sales rep to founder of InStride Surfaces. They discuss why strong supplier-retailer relationships matter, the biggest mistakes manufacturers make, and how InStride was built around feedback from flooring dealers. Matt also explains
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Episode 9 · 66 min
The Soto Mindset Shift and Why You Should Go 4 No With Michael Soto
In this episode, Jerry sits down with flooring retailer Michael Soto to talk about the mindset shifts that helped him dramatically increase his close rate and raise his prices—all without losing business. They discuss why technical knowledge alone doesn't win customers, how simplifying your sales pr
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Episode 8 · 23 min
Switching Sucks! Well Not Anymore... With Chad Thomas
Switching software can feel like a headache, but Chad Thomas of Projects Force explains why it doesn't have to be. In this episode, Chad answers the most common questions flooring retailers have about changing software, including onboarding, CRM functionality, QuickBooks integration, commissions, in
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Episode 7 · 50 min
From Commodity to Luxury - How One Flooring Dealer Built a $10M Brand With Page Nazarian
Today, Jerry Levinson sits down with Page Nazarian to talk shop on what it looks like to specialize in hardwood while most dealers are selling carpet, LVP, laminate, and tile. They get into the real differences in selling each category—from the measuring and seams in carpet to the perceived simplici
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All episodes
- Smooooth Operator - The Systems That Help You Grow Your Business With Chad Thomas 39 min
- It's Time to SCALE! With Floorzap With Chris Friest and Matthew Buckley 36 min
- Become 5 Mile Famous – How to Stand Out in a Crowded Market With Dan Antonelli 61 min
- Floor Exchange, How Jason Kimmel Built a Wholesale Model That Helps Installers Get Customers 49 min
- Jason Kimmel shares War Stories and Marketing Tips 65 min
- Shane and I have an honest conversation on Marketing, Pricing Your Showroom, and Hiring and Managing Your Salesteam. 49 min
- Beat the Competition with Free Video Content from ‘Your Media Guy’ Daquota 47 min
- Mastering the Art of Sales and Marketing with Brian Elias 60 min
- Melanie Nichols from The Flooring Agency explains how Digital Agencies are Fu*&ing up your Marketing Efforts 62 min
- Your Flooring Business Playbook Increase Sales, Closing Rates, and Profits for New or Old Flooring Pros 34 min
- Jim with Onfigr shows us how to increase your closing rate and improve marketing using this visualizer 33 min
- Ballin Knows Best is the newest place for Flooring Installers to Congregate and learn best Flooring Installation and Business Practices. 60 min
- The Man, the Myth, The Legend, Roland Thompson Gives us great information on CFI 65 min
- AI Driven Lead Generation Made Easy with Jason Pott 36 min
- Growing a Flooring Business Brand: Marketing and Sales Strategies Implemented by Chris Rogers at Wallys Flooring 61 min
- Success requires the right tools in the Flooring Business. Floorzap 4 higher margins, closing rate 54 min
- The Carpet Lady Dianne explains how she gets paid to go on estimates. 59 min
- Adam Baker delivers a money making tool that every flooring dealer needs. 39 min
- Discover How to Hire & Pay Installers for the Ultimate Customer Experience, with Matt Garcia 58 min
- Young Gun Adrian Blanco Shares his secrets on growing Brevard Tile in Florida 23 min
- Getting more leads for less with Daniel Moscovitch 44 min
- How Flooring Dealers Can Successfully enter the world of Kitchen Remodel With Rachel Cervos 55 min
- Best Installer Situation Sub Contractors Vs In House - Which is Best for Your Flooring Business 92 min
- Why Your Web Company Sucks & What You Can Do About It. 31 min
- Battle #3 with Matt Garcia Are Installers Underpaid and Who's responsibility is it? 60 min
- Ken Ballin & Eric Zurn take on Jerry Levinson as we battle out the Installer vs Dealer Debate 77 min
- Roland Thompson steps into the ring with Jerry Levinson to discuss what Installers really want 69 min
- GOYK Get Off Your Knees For Installers transitioning to Retail Stores. 52 min
- Jack Aspenson from S3 Solutions discusses Moisture Issues In The Flooring Industry 58 min
- Jason Thompson Does a Deep Dive Into Attracting and Selling to Commercial Clients 47 min
- The Famous Ken Ballin of Skyro Floors 56 min
- Rachel Berlin Sales, Marketing, Managing, Installers, Leading a Growing company! 61 min
- Cesar Partida of Jay's Flooring shares his experience in Starting and Growing his Flooring Business 59 min
- Tess Madden gives tips and tricks on how to build a good relationship with your Manufactures Rep 62 min
- Benny Powell the Craftsman vs the Salesman 76 min
- Raising Your Prices with Kristen Stensby of Showroom Pricing 45 min
- Doing a Proper Site Evaluation, Is it necessary, with Matt Garcia 55 min
- Chris Ford shares how one strategy works to sell jobs almost 100% of the time 48 min
- Matt Garcia and I Discuss Installer Retailer Relationships and how they can be improved 79 min
- Great Interview with Brian Elias Rockstar Entrepreneur Tackling the Flooring Industry 54 min
- Marketing Fun and Creativity with Chris Friest 36 min
- How to Sell Your Flooring Business & What Comes Next with Chris Alman 56 min
- Rockstar Flooring Salesperson Reveals How He Gets His Own Leads 55 min
- Jason Kimmel shares his unique Installer Program & He's Killing It!!! 35 min
- Bob Rutledge explains Free strategies to get more reviews and a whole lot more 54 min
- Miranda Leon explains what it's like to be a full time Manager 30 min
- David Requa, Is Facebook Marketing Right For You? 46 min
- Buddy Mitchell Explains the Art of Shop at Home & Much More!!! 67 min
- Dean Paulson Explains how to become a Stocking Dealer 52 min
- Todd Saunders Shows his Energy, Motivation, Vision & Passion For the Flooring Industry 58 min
- Using Disc to Improve & Higher Your Employees W/ Steven Fowler 33 min
More from Jerry
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